Your product images and videos aren’t just nice to have—they’re one of the most important factors that influence a shopper’s decision to buy your product over a competitor’s.
That’s why you should put serious effort into making them look professional. If possible, hire a photographer or videographer who specializes in e-commerce. It’s an upfront investment that often pays off in higher conversions.
To find trusted service providers, go to your Seller Central account:
- Click on “Explore Services”
- Select your selling country
- Choose “Imaging” from the drop-down menu
You’ll get access to vetted professionals who are experienced in shooting high-quality product photos designed for Amazon.
If you’re taking the images yourself, make sure to review Amazon’s image guidelines. These will tell you exactly:
- What types of images you’re allowed to upload
- Technical requirements (file size, dimensions, background, etc.)
Remember, your images should do one thing: clearly show shoppers how your product solves their problem. Since they can’t touch or test your product before buying, your visuals must:
- Eliminate confusion
- Highlight benefits
- Help them imagine life with your product
Think of images and videos as silent salespeople—they work 24/7 to convert browsers into buyers.
Your product images and videos aren’t just nice to have—they’re one of the most important factors that influence a shopper’s decision to buy your product over a competitor’s.
That’s why you should put serious effort into making them look professional. If possible, hire a photographer or videographer who specializes in e-commerce. It’s an upfront investment that often pays off in higher conversions.
To find trusted service providers, go to your Seller Central account:
- Click on “Explore Services”
- Select your selling country
- Choose “Imaging” from the drop-down menu
You’ll get access to vetted professionals who are experienced in shooting high-quality product photos designed for Amazon.
If you’re taking the images yourself, make sure to review Amazon’s image guidelines. These will tell you exactly:
- What types of images you’re allowed to upload
- Technical requirements (file size, dimensions, background, etc.)
Remember, your images should do one thing: clearly show shoppers how your product solves their problem. Since they can’t touch or test your product before buying, your visuals must:
- Eliminate confusion
- Highlight benefits
- Help them imagine life with your product
Think of images and videos as silent salespeople—they work 24/7 to convert browsers into buyers.
