Einstein once said:
“You cannot solve a problem with the same level of consciousness that created it.”
That applies to business too.
Most of us grow our business until we hit a wall — a constraint. But that constraint often isn’t external. It’s within us. It’s a reflection of the limits of our current mindset, perspective, or skillset.
Take hiring, for example.
If your business needs an employee to grow, and you haven’t hired one yet, the real problem could be:
- You don’t have the skill to find and recruit the right person
- You don’t understand the role well enough to manage it
- You haven’t developed the systems to support that hire
Each breakthrough requires a new mental model.
For someone starting out — say, moving from employee to entrepreneur — you’ll need to level up your consciousness in phases:
- Learn product selection
- Learn advertising & positioning
- Learn operations & systems
Every growth ceiling is tied to a capability gap.
And every new capability requires a shift in how you think.
So next time you feel stuck, ask:
What skill — and what shift in perspective — do I need to get through this?
That’s how you move forward.
Einstein once said:
“You cannot solve a problem with the same level of consciousness that created it.”
That applies to business too.
Most of us grow our business until we hit a wall — a constraint. But that constraint often isn’t external. It’s within us. It’s a reflection of the limits of our current mindset, perspective, or skillset.
Take hiring, for example.
If your business needs an employee to grow, and you haven’t hired one yet, the real problem could be:
- You don’t have the skill to find and recruit the right person
- You don’t understand the role well enough to manage it
- You haven’t developed the systems to support that hire
Each breakthrough requires a new mental model.
For someone starting out — say, moving from employee to entrepreneur — you’ll need to level up your consciousness in phases:
- Learn product selection
- Learn advertising & positioning
- Learn operations & systems
Every growth ceiling is tied to a capability gap.
And every new capability requires a shift in how you think.
So next time you feel stuck, ask:
What skill — and what shift in perspective — do I need to get through this?
That’s how you move forward.
