Quote from James A.Hart on July 14, 2025, 10:58 amSo, how do you master topical authority?
It starts with knowing exactly what you need to write to fully cover your niche.
This is called generating a topical map — and that part is relatively easy.The hard part?
Actually writing all the content.Even for a niche as simple as protein powder,
you might need to cover 300–400+ articles to fully establish topical authority. That includes:
- Product comparisons
- Informational content
- Buyer’s guides
- Related subtopics and FAQs
Where AI Comes In
That’s why I lean on tools like Surfer AI.
It creates NLP-friendly articles by reverse-engineering what already ranks on Google — including:
- Target entities
- Keyword phrases
- Suggested word count
- Heading structure
- And even factual alignment
This allows you to scale content production without sacrificing quality — and do it faster than your competitors.
So, how do you master topical authority?
It starts with knowing exactly what you need to write to fully cover your niche.
This is called generating a topical map — and that part is relatively easy.
The hard part?
Actually writing all the content.
Even for a niche as simple as protein powder,
you might need to cover 300–400+ articles to fully establish topical authority. That includes:
That’s why I lean on tools like Surfer AI.
It creates NLP-friendly articles by reverse-engineering what already ranks on Google — including:
This allows you to scale content production without sacrificing quality — and do it faster than your competitors.
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