When evaluating product ideas, don’t just focus on profit margins—consider how easy the product will be to sell. A product that looks great on paper can quickly become a headache if it’s difficult to ship, store, or support.
Two of the biggest issues with physical products are:
- High shipping costs
- High storage fees
To avoid these, aim for products that are lightweight and standard size. A good rule of thumb: if it fits in a regular shoebox, it likely qualifies as standard size on Amazon.
Also, keep things simple. Ask yourself:
- Is it fragile or likely to break?
- Is it frequently returned in this category?
- Is it complicated to use or understand?
- Will customers question its quality or longevity?
- Could it attract negative reviews easily?
The more product research you do, the more these questions will become second nature—helping you spot potential issues before they cost you time, money, or your product ranking.
Choosing the right product means choosing one that’s profitable and manageable.
When evaluating product ideas, don’t just focus on profit margins—consider how easy the product will be to sell. A product that looks great on paper can quickly become a headache if it’s difficult to ship, store, or support.
Two of the biggest issues with physical products are:
- High shipping costs
- High storage fees
To avoid these, aim for products that are lightweight and standard size. A good rule of thumb: if it fits in a regular shoebox, it likely qualifies as standard size on Amazon.
Also, keep things simple. Ask yourself:
- Is it fragile or likely to break?
- Is it frequently returned in this category?
- Is it complicated to use or understand?
- Will customers question its quality or longevity?
- Could it attract negative reviews easily?
The more product research you do, the more these questions will become second nature—helping you spot potential issues before they cost you time, money, or your product ranking.
Choosing the right product means choosing one that’s profitable and manageable.
